This event campaign was created for the Fast Company Innovation Festival, an annual event held in New York City that features panels and presentations from industry professionals. My goal was to design a campaign with a cohesive visual identity while ensuring each element felt dynamic. To achieve this, I used consistent typefaces for the smaller subsections while introducing varied typefaces for the larger titles, adding contrast and visual interest. The design is infused with a grunge aesthetic, achieved by incorporating textures and photographic elements that complement the typographic choices. This approach creates an edgy, modern look that reflects the innovative spirit of the festival. The campaign is targeted toward creatives and eventgoers who seek fresh, inspiring experiences. This student project has no affiliation with the brand name and the artwork on display is solely for educational purposes.
Focus: Event Campaign
Media: Adobe Illustrator, Adobe Photoshop, Adobe InDesign
Style Tile
Poster Environmental Application
Poster Environmental Application
Subway
Environmental
Environmental
