During my internship with Hasbro Games, I developed a concept for a collaboration between Monopoly and BT21. This concept includes the design of the game box, visual merchandising elements, logos, game tokens, and collectible cards. The design emphasizes a fun, bold, and interactive fusion of both brands, capturing the unique spirit of Monopoly while integrating the playful and vibrant aesthetic of BT21. The goal was to create an engaging and dynamic experience that appeals to fans of both franchises. This student project has no affiliation with the brand name and the artwork on display is solely for educational purposes.
Focus: Branded Environment, Game Package, Design Merchandising
Media: Adobe Illustrator, Adobe Photoshop, Adobe InDesign
Style Tile
Primary and Secondary Logos
Game Package Design
Game Tokens
Collectible Cards
In-Store Example
In-Store Example
