I’ve designed an immersive ride and retail experience inspired by Tim Burton’s The Nightmare Before Christmas. From the moment guests step into the queue line, they'll be transported into the whimsical and eerie worlds of Halloween Town and Christmas Town, with every detail carefully crafted to keep them captivated throughout their journey. This attraction follows Jack Skellington's incredible adventure as he navigates both towns, weaving through the magic and mischief of Halloween and the cheer of Christmas. The experience doesn’t end with the ride; directly connected to it is a unique retail space, where guests can continue their adventure and take home a piece of the fantastical world they've just explored. This student project has no affiliation with the brand name and the artwork on display is solely for educational purposes.
Focus: Concept Art, Themed Entertainment Design, Retail Design, Storytelling Narrative, Attraction Design, Illustration
Media: Adobe Photoshop, Adobe Illustrator
Attraction Design
Plan View
Elevation 1
Elevation 2
Elevation 3
Elevation 4
Ride Vehicle
Pictorial View
Pictorial View
Retail Experience
Plan View
Pictorial 1
Pictorial 2
Elevation 1
Elevation 2
Point of Sale
